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Crypto Unicorns founder says P2E gaming is in a long ‘maturation phase’

Crypto Unicorns founder says P2E gaming is in a long ‘maturation phase’


As the hype surrounding play-to-earn (P2E) games and platforms began to dwindle in early 2022, Web3 participants began to emphasize the need for games to be more “fun” and less finance-oriented. In the most recent episode of NFT Steez, Alyssa Expósito and Ray Salmond spoke with Aron Beireschmitt, the CEO of Laguna games and founder of Crypto Unicorns, about the sustainability of P2E-focused blockchain games. 

For Beireschmitt, the evolution from a play-to-earn to a play-and-earn model suggests that there is still experimentation and maturation to be seen for these games. “Nothing has changed about making games,” says Beireschmitt, but with blockchain technology, crypto natives and gamers are now able to play, own and potentially monetize from these play-and-earning models. The larger question at hand is, is it sustainable?

The paradigm and sentiment shift of P2E gaming

Regarding the shift in sentiment around P2E and how Crypto Unicorns is approaching it, Beireschmitt said it is “charting a path to sustainability through the combination of economic farming simulation” along with the real-time “skill-based gaming loops” to attract more users into its ecosystem. These gaming loops not only need to have a semblance of form and function, but also need to be fun and engaging for players, according to Beireschmitt. 

However, he also acknowledged that blockchain based games are not for everyone and Crypto Unicorns target demographic are more in line with those who are crypto native.

According to Beireschmitt, there is a lack of “incentive alignment for free-to-play,” whereby developers maximize on extracting value from the minority of players who spend in free-to-play games. This disparity creates a “mismatch in the paradigm,” whereby Web3 gaming enables players to reach a new level of autonomy and ownership when it comes to in-game items, assets and skill.

For Beireschmitt, this is what makes the play-and-earn model “compelling,” since players can potentially earn along the way while playing their favorite game. Web3 not only enables players provenance and ownership, but with governance models, players and participants are now empowered to take “ownership of the direction the game, ecosystem and IP (intellectual property),” says Beireschmitt.

In-game economies are a work in progress 

In-game economies have proven to be a sticking point for most play-and-earn games. When discussing the factors that are necessary for in-game…

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