How Apple Services Use RSS Feeds: From News to Podcasts

Never before have we had the opportunity to have so much information literally in our fingertips. By now, we’re all so used to having instant access to any information we want that we sometimes forget how amazing it really is to curate our own news, entertainment, and information.

The downfall to all of this consumable information, of course, is that sometimes we find ourselves suffering from information overload. You signed up for a discount five years ago at a clothing store in another state, and now you’re getting weekly emails you can’t seem to get rid of.

You used to love cat videos, but now that’s all Facebook is showing you, and you’re sick of them. (Okay, bad example. Nobody ever gets tired of cat videos.)

The point is, there’s an awful lot of noise competing for your attention. And even if it just takes a simple delete or swipe, you still had to use mental energy to make a decision about whether or not you were going to engage with that coupon, video, or tone-deaf comment from your relative.

That’s why RSS is such a valuable tool for today’s consumer. With RSS, you don’t have to sift through any competing noise — because it isn’t there. You choose what you want to see — and when. And you see only that. You don’t miss any updates (or cat videos) from the websites you care about the most, so you know you’re always up-to-date.

And that includes entertainment.

While iTunes as a unified platform has evolved into separate dedicated services (Apple Music, Apple Podcasts, and Apple TV), RSS feeds remain at the heart of Apple’s content distribution system. Apple RSS feeds continue to deliver Apple news, charts, and updates directly to your RSS newsreader. Don’t miss out on a single Marvel movie trailer again, and be in the loop when your favorite artist drops a new album.

You can see the art (album art or app icon), the title, the developer or artist, and genre of each feed in an instant. Some feeds also will give you descriptions of the product, release dates, and more.

Visit Apple’s RSS Feeds here: https://www.apple.com/rss/

For podcasters, podcast RSS feeds are more important than ever. Apple Podcasts Connect now serves as the central hub where content creators submit their podcast RSS feeds. If you produce content, you can use Apple Podcasts Connect to get your podcast out to millions of potential listeners who will care about you the most.

RSS is a win-win for both content…